February 16, 2006

American Idol Crushes the Winter Olympics in TV Ratings

Between 8 and 9 p.m., when the tape-delayed, mostly men's figure skating Games coverage was holding the interest of about 16 million viewers, "Idol" was amusing nearly 27 million by dashing the dreams of roomfuls of Ashlee and Usher wannabes.
Among the 18-to-49-year-olds that NBC targets, "Idol" more than doubled the ratings of the Games.

It's got to be hard for an Olympic athlete to know that more people care about "American Idol" than what they're doing. I really think that loud mouth morons like Bode Miller turned off a lot of viewers. Hey Bode, if you're going to make yousef the focus of the Olympics, win something!

At WashingtonPost.com

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Posted by William Hungerford at February 16, 2006 9:24 AM

Comments

No joke about Body Miller. You'd think they'd at least start to pull back on the airing of the countless number of commercials he stars in. Every time I see one I think about how he didn't place for medal. The amount of hype that the television marketers put into him is not only obsessive, but it's beating an embarrassed, sand horse with a broken ski pole.

Posted by: David Della Bitta at February 18, 2006 12:17 AM

After the DNF in the Super G, it seems like Nike and NBC have increased the Bode commercials. I definitely getting tired of hearing about him.

Posted by: William at February 19, 2006 2:43 PM