TV Tech-Related Startups Debut At DEMO Conference
The fall 2007 DEMO Conference started yesterday in San Diego where some of the hottest up and comers in the tech industry have a chance to launch their products, startups and services in front of a connected audience. Chris Shipley, described as "one of the top trend spotters in the personal technology product industry" hand picks presenters for the conference, all of whom are expected to be key players in the tech marketplace in the coming year.
Every tech conference has its TV-related startups or product launches, so over the next few days we'll cover some of the expected hot TV-related players featured at the conference.
Here are the TV-related highlights so far from the DEMO conference:
Filmaroo-yes, this is another video-sharing content site, but there is a significant differentiating factor when compared to other players in the video-sharing niche. Filmaroo is mainly aimed at families or others who require some form of privacy when sharing video content. When you upload video on Filmaroo, you can share it with those close to you via a P2P system and an email address. So say you wanted to upload pictures of your kids on the site, but are scared of online creeps finding a deviant use for the pictures. Using Filmaroo, the content is only available to those you share it with so unwanted viewers become a non-issue. The platform is also incredibly easy to use as it automates the "collection, conversion, publication and distribution of content" so it doesn't require the knowledge that say, uploading a video clip onto YouTube takes.
Graspr-This site isn't even online yet, but I will definitely be checking it out once it goes live. Graspr is a social networking site specifically geared towards how-to video content. This will be a place to look for TV-related how-to's in the coming days. The site contains an online video editor making it easy to use and will debut with over 10000 videos already on its site.
Both startups are taking advantage of unmet needs in small niches of a huge market. We'll keep an eye on these sites in the year to come.
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Posted by Justin Davey at September 26, 2007 6:00 AM