Blu-ray Vs HD DVD: Blu-ray Sales Ahead Nearly 2 To 1
The numbers are in for the the Blu-ray/HD DVD battle in the first 9 months of 2007 and so far it's been a blow out for Blu-ray. With 2.6 million units sold between January 1 and September 30, Blu-ray comfortably outsold HD DVD players by a margin of almost 2 to 1. Even though HD DVD players only sold in the number of 1.4 million for the same period, supporters in the HD DVD camp believe the battle will begin to even out before the end of the year with the help of newly-released titles such as Transformers that have web-enabled features. The 18 month exclusivity deal signed by Paramount Pictures and DreamWorks Animation to solely distribute their next-generation discs in HD DVD format should play a role as well. A huge factor in the success of Blu-ray has been the popularity of the Playstation 3 game console which supports the format, but in general experts say consumer confusion regarding the two different formats has decreased sales for both. That's one reason why we will probably see increased sales in dual format players that support both Blu-ray and HD DVD. LG already markets the dual players and Samsung should have a model hitting store shelves sometime during the holiday shopping season.
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Posted by Justin Davey at October 24, 2007 4:24 AM