Slingbox Video Presentation; Echostar Spins-Off Sling Media Biz Under DISH Network
EchoStar, the company that purchased Sling Media for $380 million near the end of September, has changed its name to DISH Network in an attempt to better reflect its business. It will also spin-off some of its businesses into another company called EchoStar Holding Co. (EHC), which will include its Sling Media branch. Company big-wigs believe that separation from EchoStar Communications will allow them to more easily distribute set-top boxes to a broader market of multi-channel video distributors. GigaOm's Om Malik has come up with some interesting scenarios that the new structural organization of the EchoStar business could lead to. We'll let you head over there to explore a little more, but in the meantime check out the cool presentation above of the Slingbox in action.