Netflix Set-Top Box To Stream Video From Internet To HDTV

Netflix and LG Electronics have teamed up in developing a set-top box that will deliver Netflix video content from the internet to your HDTV. Due in the second half of 2008, the new set-top box will be the most direct way that Netflix users can view video, trumping the ability of users to stream content to their PC's for the past year.
Netflix hasn't named a price for the box yet, but Piper Jaffray analyst Michael Olsen figures that in order for it to be profitable, it'll have to cost around $100 and have an additional $12/month subscription fee for 2-3 rentals at a time. He always wonders if the future holds a battle between Netflix and Apple since Apple has announced iTune's video deals with Fox and Disney in the past couple of weeks. We think that would be a great battle indeed.
Via USA Today
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Posted by Justin Davey at January 3, 2008 4:21 AM