Why Are iTune HD Movie Rentals Only Downloadable To The Apple TV?

John Gruber of Daring Fireball did a little detective work today and sifted through the updated iTunes Terms Of Service. Interestingly, while standard definition downloads working on a variety of devices including PC's, HD downloads can only be downloaded to the Apple TV. Gruber received a few emails suggesting the reasoning behind Apple's exclusivity with HD content might be due to piracy concerns, as the Apple TV has HDCP DRM-enabled output. Of further interest is the fact that downloaded movies can be moved from your Mac or PC to your Apple TV, but not vice versa. We'll do a little more digging into this one and let you know what we find.

Via Daring Fireball

Read More in: Media Streamers

Share this Article with others:

Related Articles:

• Apple TV, AKA iTV, rumored $99, only 720p - Aug 12, 2010
• Redbox going online to take on Netflix, others - Jul 20, 2010
• Netflix coming to Canada this fall!!! - Jul 19, 2010

Came straight to this page? Visit TV Snob for all the latest news.

Posted by Justin Davey at January 16, 2008 4:00 AM