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January 16, 2008

Why Are iTune HD Movie Rentals Only Downloadable To The Apple TV?


John Gruber of Daring Fireball did a little detective work today and sifted through the updated iTunes Terms Of Service. Interestingly, while standard definition downloads working on a variety of devices including PC's, HD downloads can only be downloaded to the Apple TV. Gruber received a few emails suggesting the reasoning behind Apple's exclusivity with HD content might be due to piracy concerns, as the Apple TV has HDCP DRM-enabled output. Of further interest is the fact that downloaded movies can be moved from your Mac or PC to your Apple TV, but not vice versa. We'll do a little more digging into this one and let you know what we find.

Via Daring Fireball

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Posted by Justin Davey at January 16, 2008 4:00 AM

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