April 28, 2008

Sony's Expanding Its European BRAVIA Biz: Slovakian Production To Double In 2008

European's love their BRAVIA's and that's why the company is expanding production of the popular LCD TV in Slovakia. Back in April 2006, Sony starting pounding out BRAVIA's in Trnava, Slovakia, but quickly reached full production and with no room to expand, built the the Nitra Technology Centre. It started production in August 2008 along with another plant in Barcelona, Spain.

The Nitra plant managed to ship 2 million BRAVIA's by the 2007 fiscal year end, but due to growing European demand, will double production this year to 4 million panels making the plant Sony's highest-producing LCD TV plant worldwide. All the main BRAVIA line-ups will be produced at Nitra, including the new BRAVIA E4000 and a new logistics center will be build next door, establishing the Nitra location as Europe's BRAVIA business hub.

Oh, and if you happen to be looking for a job in Slovakia--a workforce of 2300 employees currently will increase to 3500 by the end of December 2008.

Via JCN Network