Spanish Dominated American TV In April...Really Dominated
KMEX-Univision 34, the main TV station of Univision Communications, was the number 1 station in the United States among adults aged 18-49 for the month of April, in any language. Now comes the amazing part. KMEX is actually a Spanish language station! Regularly the number one station in Los Angeles thanks to the cities large Spanish-speaking population, KMEX dominated the entire US in April. And we're talking dominated. The station was number one in all the primetime slots including primetime, total day, early local news, and late local news.
KMEX says that April's numbers from the Nielsen Station Index speak volumes about the Hispanic populations' influence on the media now and in the future.
Via BusinessWire
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Posted by Justin Davey at May 19, 2008 8:30 PM