9.4% Of US Households "Completely Unready" For The Digital TV Transition

The massive $1 billion consumer education campaign put together by major broadcasters and the American government in hopes that come February 17, 2009, better known as DTV2009 around these parts, no TV set will lose its service when over-the-air analog signals officially hit the deadpool, still hasn't reached everyone. A study conducted by Nielsen Media Research has found that although most, or about 75%, of household are prepared for the digital TV transition, 10 million households or about 9.4% are "completely unready" for DTV2009. Among those unready households, a high proportion are African-American or Hispanic in ethnicity, and TV's in either bedrooms or kitchens face a greater chance of going dark. An additional 12.6% of households were labeled "partly unready" and surprisingly, given the uproar regarding seniors' rights in this whole analog mess, those above 65 years old are among the most prepared for DTV2009.

If you're a user of over-the-air TV signals and aren't sure what DTV2009's all about, check out our guide to see what you need to do to get prepared.

Via The New York Times

Read More in: Digital TV Transition 2009

Related Articles:

• Comcast Taking Advantage Of Mass DTV Switch Panic, Offering Up Free Cable - Oct 09, 2008
• DTV2009: A Looming National Crisis, Battery Power, And The DTVPal Plus - Sep 24, 2008
• DTV2009: Wilmington Kills Off Analog For Good - Sep 09, 2008

Came straight to this page? Visit TV Snob for all the latest news.

Want to share this post with others? digg this and add to del.icio.us.