July 20, 2008

Verizon FiOS, AT&T U-Verse Going Big For Beijing Olympics

Both Verizon and AT&T will bring the Beijing Olympics to multiple broadcasting platforms next month, granted permission by US exclusive-rights carrier NBC Universal to stream NBC Olympic coverage via mobile, IPTV and broadband. Verizon will offer coverage via its FiOS TV service through both live streaming and video-on-demand programming. They'll also offer two dedicated HD channels for soccer and basketball coverage. Mobile video fans will be able to view NBC daily highlights as well as up-to-date news and results on their mobile devices.

AT&T will air similar NBC content via their U-Verse service including both live streaming and video-on-demand content. U-Verse subscribers will also have access to NBC's Olympics Interactive, a dedicated channel on their TV's where they'll find live programming, news updates, multiple feeds and even bios of some of America's medal hopefuls. Internet video fanatics will have access to live streaming, on-demand video and interactive widgets courtesy of NBCOlympics.com. Probably thanks to their spot as an official Olympics sponsor and telecommunications provider, AT&T has exclusive rights to broadcast live Olympics coverage on its MediaFLO mobile video service 24/7. The dedicated channel is to be dubbed NBC Olympics 2Go.

Via paidcontent