Best Selling HDTVs

July 9, 2009

Best Buy and TiVo partner up for promotional scheme

tivo.jpgBest Buy and TiVo are forming a partnership that will result in heavy TiVo promotion in all 1100 Best Buy stores in the United States.

As part of the deal, TiVo will develop a custom version of its digital video recorder for Best Buy that will allow the electronics chain to advertise its products and services to TiVo subscribers on their TVs. Subscribers will also be able to purchase items and receive tips and advice. Best Buy will finance a move to bring TiVo's search tools and software to its own brand of home theater products, Insignia, as well.

TiVo hopes the partnership will help people realize that the set-top is more than a way to rewind and record television shows. Newer TiVo boxes have broadband connections allowing subscribers to do things like order pizzas and Netflix movies, and buy tickets for movies and events. But TiVo has had a tough time educating consumers about the new features; not a good thing considering most cable companies now offer their own DVRs.


Read More in: General News | Media Streamers | PVR & DVR | TiVo

Share this Article with others: social bookmarking

Related Articles:

Came straight to this page? Visit TV Snob for all the latest news.

Posted by Justin Davey at July 9, 2009 6:38 AM

Recent Comments
Post a comment

Remember personal info?

Please enter the letter "e" in the field below:
Please press Post only once. Submission of comments takes up to 20 seconds because of Spam Filtering.
Steals & Deals
See all of the TV Snob Steals and Deals

Join the Mailing List Mailing List
Enter your Email

Powered by FeedBlitz
Subscribe - RSS

facebook_badge.jpg twitter_badge.jpg

Site Navigation

Visit our other properties at!



This weblog is licensed under a Creative Commons License.

Powered by
Movable Type 6.3.6
All items Copyright © 1999-2017 Blogpire Productions. Please read our Disclaimer and Privacy Policy