Blockbuster OnDemand coming to Motorola cellphones
Here's an interesting partnership between two companies, both struggling in their respective industries: Blockbuster and Motorola have teamed up to bring OnDemand video content to future Motorola mobile phones. This is the first time Blockbuster have streamed its content to mobile phones, somewhat of a last ditch effort to save its flailing business. The company has been pushing hard this year to establish relationships with hardware manufacturers in order to broaden the reach of its digital content. Recently, Blockbuster has signed deals with Samsung to stream OnDemand to its home theater products and Archos, a netbook maker. Blockbuster hasn't released a timeline for availability or movie prices, but claims thousands of titles will be available.
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Posted by Justin Davey at August 18, 2009 11:15 AM