Sony hasn't officially released pricing and availability dates for its 2009 HDTV line unveiled at the Consumer Electronics Show in January, but HDGuru.com has received information ahead of time. Here's what the site says:
The 2009 Sony L series, all 720p sets ranging between 22- and 37-inches will be priced at $499.99 at the lower end and $799.99 at the higher end. Expect the L series to begin hitting retail shelves at the end of February.
The 2009 S5100 models will range between 32- and 52-inches, all 1080p and very similar to the 2008 S4100 line with the exception of an added USB input. Priced between $799.99 and $1799.99, the S5100 series will be released in late March.
The Sony V5100 line will be available in 40-, 42-, and 46-inch display sizes with 1080p resolution, 120 Hz refresh rate and 50, 000:1 dynamic contrast ratio. The V5100 line will also be available in late March priced between $1499.99 and $2299.99.
The VE5 green line, with low power consumption, will be available in 40-, 42-, and 46-inch screen sizes and while prices aren't available, the line should be released in early June.
Next up is the 32-inch XBR9, the 2009 update to last years 32-inch XBR6, and will sport a price tag of $1099.99 for similar specs to the S5100 models.
The 2009 W5100 series with the new Bravia Series 3 signal processor will be available in July, with four models ranging between 40- and 65-inches that haven't yet been priced.
The Z5100 series with three models ranging between 40- and 52-inches also boast the Bravia Engine 3 and add 240 Hz refresh rate. While pricing aren't available, the Z5100's will be available in early May.
And last but not least are the 40-, 46-, and 52-inch XBR9 models that update the 2008 XBR6 line. With 240 Hz refresh rate and the Bravia Engine 3 signal processor, the three XBR9's will range in price from $2799.99 and $3699.99 when shipped in late April.
Advertising has been a big topic of discussion in 2007, especially pertaining to online video. Until online advertising evolves to the point where online video can be better monetized, we'll never see it reach its full potential. Television advertising on the other hand, just keeps getting better. There has been many an occasion this year where I enjoyed the ad interruptions more than the show I was watching. So I thought it'd be appropriate to point you in the direction of Wired's "10 Best Gadget Ads of 2007", with a little taste of what you can expect above.
Exploding TVs: The Big Bang Solution is one of the most hilarious TV-related articles I've ever seen. Written by Mitch Oscar at MediaPost's TVBoard blog, the article is presented as a comical solution to the commercial-skipping phenomenon afforded by technologies such as TiVo that is slowly destroying the traditional ad-supported TV business. The solution: the title should be your first clue. If you fast-forward through a commercial, your TV set will self-destruct. While Oscar does concede that his solution could have a few negative ramifications, it also has its strong points. In tackling the issue of warranties, Oscar points out the an exploding cathode-ray tube TV gives the seller the chance to upsell the buyer into purchasing the HDTV that he's been resisting. Exploding TV's could also pose a threat to children. But Oscar finds an incentive for dealing with this situation as well. The v-chip that enables parents to have control over what their children watch, but which the parents never use, now probably would be used. Disable the fast-forward key on the remote control, give it a generation, and your grandkids will never know that at one time their ancestors could skip through commercials altogether. There are many more gut-busting arguments why exploding TV's are the answer to the ad industries problems, but I encourage you to go check out the article yourself.
The creative minds that came up with the latest Sony Bravia ad seem to be a little, um...extra creative. The Sony Bravia doesn't need any high-tech advertising though; the TV's performance and style speak for themselves.
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